Gaelic Research Services
Applications are invited from service providers to recruit, operate and maintain a Gaelic Audience Panel (“the panel”) primarily aimed at measuring viewership of BBC ALBA video content on linear television and non-linear (iPlayer, online and social media) platforms as well as capturing data on listenership of BBC Radio nan Gàidheal and on how consumption of SpeakGaelic and LearnGaelic video content on non-linear platforms intersects with BBC ALBA viewership. The panel must have a minimum of 300 active members who c...
Buyer
Seirbheis nam Meadhanan Gàidhlig (The Gaelic Media Service)
Value
£240,000
Published
12 Jun 2023
Closes
27 Jun 2023
Procurement details
Source
Pcs
Region
Eilean Siar (Western Isles)
Procurement method
Open
Category
Services
Contract starts
Not provided
Contract ends
Not provided
CPV classifications
79310000
Market research services
Lots
Lot 1 Gaelic Research Services
Value not provided
- A panel comprised of not less than 550 people aged 16+ with a response rate of 300+ people per week; - successful delivery of research based on a demographically - including life stage, disposable income, lifestyle, range of media behaviours and age factors - and geographically representative panel comprising users of Gaelic, both speakers and learners; -...
Delivery: Eilean Siar (Western Isles)
Documents
Unlock document linkGaelic Research Services
Not provided
Applications are invited from service providers to recruit, operate and maintain a Gaelic Audience Panel (“the panel”) primarily aimed at measuring viewership of BBC ALBA video content on linear television and non-linear (iPlayer, online an...
Contract notice · Web page
Gaelic Research Services
12 Jun 2023
Updated ITT document with extended dates and correct extension period.
3 Aug 2023
Contains public sector information licensed under the Open Government Licence v3.0.