MEDIA PLANNING & BUYING FOR WELSH HERO BRANDS
Ten brands from “hero” categories within the Welsh Food & Drink sector seek to create a collaborative approach to consumer marketing, using highly targeted, measurable omnichannel media planning and technology that will identify audiences in Wales and GB, based on their attitudes and behaviours. Every brand will have an individual omnichannel media plan that will be dependent on their individual marketing objectives and target audiences, but the overall campaign will run across 3 months.
Buyer
Menter a Busnes
Value
£200,000
Published
18 Jan 2023
Closes
3 Jan 2023
Procurement details
Source
Sell2Wales
Region
United Kingdom
Procurement method
Open
Category
Services
Contract starts
Not provided
Contract ends
Not provided
CPV classifications
79340000
Advertising and marketing services
32417000
Multimedia networks
79342000
Marketing services
79413000
Marketing management consultancy services
Lots
Lot 1 MEDIA PLANNING & BUYING FOR WELSH HERO BRANDS
£200,000
Description of the goods or services required: Ten brands from “hero” categories within the Welsh Food & Drink sector seek to create a collaborative approach to consumer marketing, using highly targeted, measurable omnichannel media planning and technology that will identify audiences in Wales and GB, based on their attitudes and behaviours. Every brand will...
Delivery: Wales
Documents
Unlock document linkMEDIA PLANNING & BUYING FOR WELSH HERO BRANDS
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Ten brands from “hero” categories within the Welsh Food & Drink sector seek to create a collaborative approach to consumer marketing, using highly targeted, measurable omnichannel media planning and technology that will identify audiences i...
Contract notice · Web page
Sepcification_ Media planning and buying for Welsh Hero Brands
17 Nov 2022
Target Audience Persona Example
17 Nov 2022
MEDIA PLANNING & BUYING FOR WELSH HERO BRANDS
Not provided
Ten brands from “hero” categories within the Welsh Food & Drink sector seek to create a collaborative approach to consumer marketing, using highly targeted, measurable omnichannel media planning and technology that will identify audiences i...
Award notice · Web page
Contains public sector information licensed under the Open Government Licence v3.0.