Award Pendingocds-h6vhtk-06d1e8

Google Ads Direct Advertising Services

Provision of Google Ads advertising services via a direct arrangement with Google. The contract supports ongoing digital marketing and pay-per-click PPC advertising activity, enabling Transport for Wales to manage advertising directly with Google and improve efficiency.

Buyer

Transport for Wales Rail Limited (Utility Buyer)

Value

£5,000,000

Published

23 Jul 2026

Closes

Not provided

Procurement details

Source

Find a Tender

Region

United Kingdom

Procurement method

Direct

Category

Services

Contract starts

5 Aug 2026

Contract ends

4 Aug 2029

CPV classifications

79340000

Advertising and marketing services

Lots

Lot 1 Google Ads Direct Advertising Services

£5,000,000

Transparency notice on Find a Tender

23 Jul 2026

Transparency notice on Find a Tender

Award notice · UK5 · Web page

Contract award notice on Find a Tender

24 Jul 2026

Contract award notice on Find a Tender

Award notice · UK6 · Web page

Contains public sector information licensed under the Open Government Licence v3.0.