Marketing Services
To appoint various marketing agencies to provide a B2B marketing solution to the The Crown Estate's Workplace, Retail and Food & Beverage portfolio. Services will support brand building, leasing and pre letting objectives, placemaking and regeneration programmes, and long-term customer engagement across multiple audiences and channels. Lot 1: Digital: Social media, digital strategy, SEO, PPC, digital ads Lot 2: Brand Positioning & Profiling: Marcomms activity to generate demand and achieve leasing targets through e...
Buyer
The Crown Estate
Value
£8,093,335
Published
1 May 2026
Closes
1 May 2026
Procurement details
Source
Find a Tender
Region
Westminster
Procurement method
Selective
Category
Services
Contract starts
Not provided
Contract ends
Not provided
CPV classifications
79340000
Advertising and marketing services
79413000
Marketing management consultancy services
Lots
Lot 1 Digital
£480,000
Social media, digital strategy, SEO, PPC, digital ads
Delivery: UK · United Kingdom
Lot 2 Brand Positioning & Profiling
£280,000
Marcomms activity to generate demand and achieve leasing targets through established channels, thought leadership initiatives, and brand storytelling. Strategic activity will be employed to support commercial objectives
Delivery: UK · United Kingdom
Lot 3 Creative & Strategic
£6,000,000
To cover all B2B marketing creative and brand strategy across Urban. Agencies will support campaigns for 1 million square feet of development in the West End and c.230 London lettings per year. They will also deliver marketing for regional development projects focused on science, innovation, and ongoing leasing activities. Proposed tactics include video prod...
Delivery: UK · United Kingdom
Lot 4 Digital Design: Immersive, CGI and Digital Experience
£1,333,335
CGI and VR suppliers to develop visual narratives to deliver pre-lets
Delivery: UK · United Kingdom
Documents
Unlock document linkUntitled document
Not provided
Bidding documents
Tender notice on Find a Tender
1 May 2026
Tender notice on Find a Tender
Tender notice · UK4 · Web page
Tender notice on Find a Tender
1 May 2026
Tender notice on Find a Tender
Tender notice · UK4 · Web page
Contains public sector information licensed under the Open Government Licence v3.0.