Media Buying
WMCA is seeking to procure a qualified media buying agency to plan, purchase, manage, and report on media campaigns across multiple channels. This contract aims to deliver cost-effective, targeted communications that reach intended audiences and support the organisation’s strategic objectives.
Buyer
West Midlands Combined Authority
Value
£15,000,000
Published
24 Feb 2026
Closes
24 Nov 2025
Procurement details
Source
Find a Tender
Region
Birmingham
Procurement method
Open
Category
Services
Contract starts
20 Feb 2026
Contract ends
21 Feb 2029
CPV classifications
79341400
Advertising campaign services
79340000
Advertising and marketing services
Lots
Lot 1 Media Buying
£18,000,000
Delivery: UK · United Kingdom, UKG · United Kingdom
Documents
Unlock document linkTender notice on Find a Tender
28 Oct 2025
Tender notice on Find a Tender
Tender notice · UK4 · Web page
Tender notice on Find a Tender
29 Oct 2025
Tender notice on Find a Tender
Tender notice · UK4 · Web page
Preliminary market engagement notice on Find a Tender
4 Aug 2025
Preliminary market engagement notice on Find a Tender
Market engagement notice · UK2 · Web page
Contract award notice on Find a Tender
3 Feb 2026
Contract award notice on Find a Tender
Award notice · UK6 · Web page
Contract details notice on Find a Tender
24 Feb 2026
Contract details notice on Find a Tender
Contract notice · UK7 · Web page
Untitled document
Not provided
Contract signed · PDF
Contract details notice on Find a Tender
24 Feb 2026
Contract details notice on Find a Tender
Contract notice · UK7 · Web page
Contains public sector information licensed under the Open Government Licence v3.0.