Awarded Contractocds-h6vhtk-0502d0

Media and Creative Services

Crown Commercial Service, as the Authority, has put in place an agreement that provides marketing and communication services to be used by Central Government Departments and all other UK Public Sector Bodies, including Local Authorities, Health, Police, Fire and Rescue, Education and Devolved Administrations. This commercial agreement is the recommended vehicle for all Media and Creative Services required by UK Central Government Departments. This includes but is not limited to: ● media strategy, planning and buyin...

Buyer

Government Commercial Agency

Value

£1,970,000,000

Published

12 Feb 2026

Closes

28 Jul 2025

Procurement details

Source

Find a Tender

Region

Liverpool

Procurement method

Open

Category

Services

Contract starts

18 Dec 2025

Contract ends

14 Jun 2030

CPV classifications

79340000

Advertising and marketing services

79341400

Advertising campaign services

79342000

Marketing services

92200000

Radio and television services

92210000

Radio services

92220000

Television services

79341000

Advertising services

79000000

Business services: law, marketing, consulting, recruitment, printing and security

Lots

Lot 1 Media Strategy, Planning and Buying

£1,500,000,000

Media Strategy, Planning and Buying, including provision of a marketing operating system planning. (one place)

Delivery: UK · United Kingdom, GG · Guernsey, IM · Isle of Man, JE · Jersey, AI · Anguilla, BM · Bermuda

Lot 2 Out of Home Media Buying

£20,000,000

Access services relating to buying outdoor advertising space including print space on bus shelters, tube stations and billboards. (one place)

Lot 3 Media Strategy and Planning

£20,000,000

Paid, owned, earned planning. International and Domestic capability. (one place)

Lot 4 Creative Strategy and Development

£150,000,000

A roster of agencies providing creative strategy and development. Can also provide content production & fulfilment in house or via a subcontract to Lot 5 agency. (8 places)

Lot 5 Content Production

£70,000,000

Production and fulfilment agency providing access to digital asset management and workflow tool. (one place)

Lot 6 Events

£150,000,000

A roster of agencies with capability to deliver high value, strategic events and experiential marketing campaigns. (six places)

Lot 7 Integrated End-to-end Campaigns

£50,000,000

Fully integrated agency providing media planning, buying, creative, production, partnerships, marketing and PR. (three places)

Lot 8 Marketing Audit and Advice

£10,000,000

Marketing audit and assurance (one place)

Customer List

Not provided

Customer List

Bidding documents · File

Tender notice on Find a Tender

29 May 2025

Tender notice on Find a Tender

Tender notice · UK4 · Web page

Tender notice on Find a Tender

29 May 2025

Tender notice on Find a Tender

Tender notice · UK4 · Web page

Pipeline notice on Find a Tender

14 Apr 2025

Pipeline notice on Find a Tender

Planned procurement notice · UK1 · Web page

Preliminary market engagement notice on Find a Tender

24 Apr 2025

Preliminary market engagement notice on Find a Tender

Market engagement notice · UK2 · Web page

Preliminary market engagement notice on Find a Tender

28 Apr 2025

Preliminary market engagement notice on Find a Tender

Market engagement notice · UK2 · Web page

Preliminary market engagement notice on Find a Tender

7 May 2025

Preliminary market engagement notice on Find a Tender

Market engagement notice · UK2 · Web page

Pipeline notice on Find a Tender

22 May 2025

Pipeline notice on Find a Tender

Planned procurement notice · UK1 · Web page

Contract award notice on Find a Tender

8 Dec 2025

Contract award notice on Find a Tender

Award notice · UK6 · Web page

Contract award notice on Find a Tender

5 Jan 2026

Contract award notice on Find a Tender

Award notice · UK6 · Web page

Customer List

Not provided

Customer List

Contract signed · File

Redacted Framework Award Form

Not provided

Redacted Framework Award Form

Contract signed · File

Contains public sector information licensed under the Open Government Licence v3.0.