Awarded Contractocds-h6vhtk-04f9a9

Multichannel Advertising & SEO Agency for Student Recruitment

Abertay University seeks a strategic agency partner with extensive expertise in multichannel advertising and search engine optimisation (SEO) to support and enhance student recruitment for undergraduate and postgraduate programs. The selected agency will be expected to deliver a comprehensive, data-driven strategy that increases the university’s visibility, engagement, and conversion rates across key target markets in Scotland, the rest of the UK, and internationally.

Buyer

Abertay University

Value

£1,260,000

Published

4 Jun 2025

Closes

28 Apr 2025

Procurement details

Source

Find a Tender

Region

United Kingdom

Procurement method

Open

Category

Services

Contract starts

Not provided

Contract ends

Not provided

CPV classifications

79341000

Advertising services

79340000

Advertising and marketing services

79341100

Advertising consultancy services

79341200

Advertising management services

79341400

Advertising campaign services

Lots

Lot 1 Multichannel Advertising & SEO Agency for Student Recruitment

£1,050,000

The selected agency will be expected to deliver a comprehensive, data-driven strategy that increases the university’s visibility, engagement, and conversion rates across key target markets in Scotland, the rest of the UK, and internationally

Delivery: UKM71

Documents

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Contains public sector information licensed under the Open Government Licence v3.0.