Customer Data Platform
The BBC has Awarded the Contract to mPArticle for the service of a Customer Data Platform (CDP), the Supplier will be responsible for data management, campaign management and activation. This Contract shall come into effect on the "Effective Date", (for a 1-year Transition/Integration period, named "Year 0") and shall continue in force for a period of three (3) years from the Service Commencement Date (the "Initial Term") and unless terminated earlier in accordance with its terms. The Contract may be extended for a...
Buyer
BBC (British Broadcasting Corporation)
Value
£10,000,000
Published
2 Oct 2024
Closes
25 Apr 2024
Procurement details
Source
Find a Tender
Region
Westminster
Procurement method
Open
Category
Services
Contract starts
Not provided
Contract ends
Not provided
CPV classifications
72322000
Data management services
72227000
Software integration consultancy services
Lots
Lot 1 Customer Data Platform
£8,000,000
The BBC has Awarded the Contract to mPArticle for the service of a Customer Data Platform (CDP), the Supplier will be responsible for data management, campaign management and activation. This Contract shall come into effect on the "Effective Date", (for a 1-year Transition/Integration period, named "Year 0") and shall continue in force for a period of three...
Delivery: United Kingdom
Documents
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