002350 British Library Audience Map and Segmentation Development Project
The British Library is issuing this brief for the development of a new segmentation and audience Map to help inform how it broadens and deepens audience and user engagement. The audience map will be shared across the British Library to help all departments to have a shared and common approach to how they think about and engage specific audiences.
Buyer
British Library Board
Value
£130,000
Published
14 May 2024
Closes
12 Apr 2024
Procurement details
Source
Find a Tender
Region
Camden and City of London
Procurement method
Open
Category
Services
Contract starts
Not provided
Contract ends
Not provided
CPV classifications
79310000
Market research services
Lots
Lot 1 002350 British Library Audience Map and Segmentation Development Project
£130,000
The British Library is issuing this brief for the development of a new segmentation and audience Map to help inform how it broadens and deepens audience and user engagement. The audience map will be shared across the British Library to help all departments to have a shared and common approach to how they think about and engage specific audiences. Additional...
Delivery: United Kingdom
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Contains public sector information licensed under the Open Government Licence v3.0.