Awarded Contractocds-h6vhtk-0407f2

Marketing & Sales Framework

Guinness are committed to providing as many high-quality homes as possible and to playing a significant part in tackling the country’s housing crisis. By March 2030 we aim to complete over 8,000 new homes; 7,000 of which will be affordable. As a Strategic Partner of both Homes England and the Greater London Authority, we have grant funding that will enable many of these homes to be affordable homes. We also build homes for sale, both outright and as Shared Ownership. We are growing our land development pipeline to...

Buyer

THE GUINNESS PARTNERSHIP LIMITED

Value

Not provided

Published

5 Jul 2024

Closes

3 Nov 2023

Procurement details

Source

Find a Tender

Region

Camden and City of London

Procurement method

Selective

Category

Services

Contract starts

Not provided

Contract ends

Not provided

CPV classifications

79340000

Advertising and marketing services

79342000

Marketing services

79416000

Public relations services

79341100

Advertising consultancy services

79341200

Advertising management services

79341400

Advertising campaign services

34999400

Scale models

72242000

Design-modelling services

Lots

Lot 1 Design & Creative Agency

Value not provided

Lot 1 - Design & Creative Agency: The required services will vary for each development but at a minimum, there will be a requirement to provide a brand identity (logo, colour palette, key messaging/strapline) and development name . Further branding works (to be specified) may include brochure production (including floorplans / plot locators), the creation an...

Delivery: North East (England), North West (England), Yorkshire And The Humber, East Midlands (England), West Midlands (England), East Of England

Lot 2 PR Agency

Value not provided

Lot 2 - PR Agency: The required services will vary for each development but could include producing PR strategies, proposing appropriate social media influencers and bloggers to work with, contacting relevant online and offline publications on behalf of the Contracting Authority, driving media coverage, working with the Contracting Authority to select and wr...

Delivery: North East (England), North West (England), Yorkshire And The Humber, East Midlands (England), West Midlands (England), East Of England

Lot 3 Media Buying & Management

Value not provided

Lot 3 - Media Buying & Management: Media consultancy and media booking to support the Contracting Authority’s Shared Ownership and/or Private Sale development pipeline. The expectation is that the supplier will conduct audience research into the local market, identify target audiences in relation to the development and income restrictions and provide a media...

Delivery: North East (England), North West (England), Yorkshire And The Humber, East Midlands (England), West Midlands (England), East Of England

Lot 4 Show Homes & Marketing Suites - Residential

Value not provided

Lot 4 - Show Homes & Marketing Suites - Residential: Provision of design services in relation to Show Homes and/or residential Marketing Suites for housing developments to assist in selling Shared Ownership and/or Private Sale units ahead of practical completion and/or post-completion. For each show home the following will be required: a concept presentation...

Delivery: North East (England), North West (England), Yorkshire And The Humber, East Midlands (England), West Midlands (England), East Of England

Lot 5 Marketing Suite – Non-Residential

Value not provided

Lot 5 - Marketing Suite – Non-Residential: The provision of marketing suite design and fit out services for non-residential or off-site marketing suites to serve as a core sales base for the Contracting Authority to sell Shared Ownership and/or Market sale units ahead of practical completion. The services will include consultation, solution management, feasi...

Delivery: North East (England), North West (England), Yorkshire And The Humber, East Midlands (England), West Midlands (England), East Of England

Lot 6 Model Makers

Value not provided

Lot 6 - Model Makers: The design and production of residential property 3D architectural models that contextualises the development or project for the Contracting Authority to communicate to customers, providing a physical and aesthetically pleasing perspective to aid the selling of Shared Ownership and/or Market Sale units ahead of practical completion. Wor...

Delivery: North East (England), North West (England), Yorkshire And The Humber, East Midlands (England), West Midlands (England), East Of England

Lot 7 3D & CGI

Value not provided

Lot 7 - 3D & CGI: The production of creative imagery and visual content for use in marketing campaigns and design reviews including producing 3D visualisation, CGI video/imagery, animation, concept design artwork, creative direction, and virtual reality.

Delivery: North East (England), North West (England), Yorkshire And The Humber, East Midlands (England), West Midlands (England), East Of England

Lot 8 Signage & Hoarding

Value not provided

Lot 8 - Signage and Hoarding: The production, design and installation of signage and/or hoarding on the Contracting Authority’s designated sites to assist in the sale of Shared Ownership and/or market sale units ahead of practical completion.

Delivery: North East (England), North West (England), Yorkshire And The Humber, East Midlands (England), West Midlands (England), East Of England

Lot 9a Estate Agency

Value not provided

Lot 9a - Estate Agency: Services to include the development of a sales strategy to secure further enquiries, make viewing appointments, reservations and ultimately sales of the Contracting Authority’s Shared Ownership and/or Private Sale developments. Services to be delivered in tandem with any marketing campaigns from the Contracting Authority.

Delivery: North East (England), North West (England), Yorkshire And The Humber, East Midlands (England), West Midlands (England), East Of England

Lot 9b Valuations

Value not provided

Lot 9b - Valuations: To provide Royal Institute of Chartered Surveyor (RICS) accredited valuations on both Market Sale and Shared Ownership properties across the Contracting Authority’s new developments.

Delivery: North East (England), North West (England), Yorkshire And The Humber, East Midlands (England), West Midlands (England), East Of England

Lot 10a Landscaping - North

Value not provided

Lot 10a - Landscaping - North: To provide landscaping services at new developments in the North of England of Shared Ownership and/or Market Sale to assist the Contracting Authority in maintaining a quality on-site appearance to all stakeholders. The supplier will be expected to offer Landscaping services to ensure the Contracting Authority’s show homes and...

Delivery: North East (England), North West (England), Yorkshire And The Humber, East Midlands (England), West Midlands (England)

Lot 10b Landscaping - London & South East

Value not provided

Lot 10b - Landscaping - London & South East: To provide landscaping services at new developments in London and the South East of England of Shared Ownership and/or Market Sale to assist the Contracting Authority in maintaining a quality on-site appearance to all stakeholders. The supplier will be expected to offer Landscaping services to ensure the Contracti...

Delivery: East Of England, London, South East (England)

Lot 10c Landscaping - South West

Value not provided

Lot 10c - Landscaping - South West: To provide landscaping services at new developments in the South West of England of Shared Ownership and/or Market Sale to assist the Contracting Authority in maintaining a quality on-site appearance to all stakeholders. The supplier will be expected to offer Landscaping services to ensure the Contracting Authority’s show...

Delivery: South West (England)

Lot 11a Cleaning & Inspection Services - North

Value not provided

Lot 11a - Cleaning & Inspection Services - North: to provide cleaning and inspection services to maintain a quality appearance to prospective buyers and other stakeholders for show homes, marketing suites, void plots and sparkle cleans on handover of our properties in the North of England. The supplier will be expected to check appliances are working and per...

Delivery: North East (England), North West (England), Yorkshire And The Humber, East Midlands (England), West Midlands (England)

Lot 11b Cleaning & Inspection Services - London & South East

Value not provided

Lot 11b - Cleaning & Inspection Services - London & South East: to provide cleaning and inspection services to maintain a quality appearance to prospective buyers and other stakeholders for show homes, marketing suites, void plots and sparkle cleans on handover of our properties in London and the South East of England. The supplier will be expected to check...

Delivery: East Of England, London, South East (England)

Lot 11c Cleaning & Inspection Services - South West

Value not provided

Lot 11c - Cleaning & Inspection Services - South West: to provide cleaning and inspection services to maintain a quality appearance to prospective buyers and other stakeholders for show homes, marketing suites, void plots and sparkle cleans on handover of our properties in the South West of England. The supplier will be expected to check appliances are worki...

Delivery: South West (England)

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