Lead Marketing Communications — Strategic and Creative; Digital Marketing Communications and Direct Customer Experience Marketing
LNER — the brand operating long-distance train services from London to Yorkshire, the north-east of England and Scotland — is reviewing its marketing agency setup. In a 3-lot tender covering creative communications across offline, online and Direct Customer Experience & Loyalty Marketing, we are looking to procure a supplier or suppliers who will drive our business into the future, building our brand and delivering powerful, effective and efficient communications across all marketing channels. We have data, insight...
Buyer
London North Eastern Railway Ltd
Value
£6,900,000
Published
25 Sept 2023
Closes
26 Oct 2023
Procurement details
Source
Find a Tender
Region
United Kingdom
Procurement method
Selective
Category
Services
Contract starts
Not provided
Contract ends
Not provided
CPV classifications
79342000
Marketing services
79342100
Direct marketing services
Lots
Lot 1 Lead Marketing Communications — Strategic, Offline Creative & Content
Value not provided
The LNER business has big ambitions to maintain and grow its leading status in the railway industry, with significant investment being made to transform the route for the future. We want to be the most loved, progressive and responsible way to travel, for generations to come. Since we took over the East Coast mainline as a new brand in June 2018, LNER has la...
Delivery: United Kingdom
Lot 2 Digital Marketing Communications – Digital Advertising Strategy And Online creative
Value not provided
The LNER business has big ambitions to maintain and grow its leading status in the railway industry, with significant investment being made to transform the route for the future. We want to be the most loved, progressive and responsible way to travel, for generations to come. Since we took over the East Coast mainline as a new brand in June 2018, LNER has la...
Delivery: United Kingdom
Lot 3 Direct Customer Experience & Loyalty Marketing
Value not provided
The LNER business has big ambitions to maintain and grow its leading status in the railway industry, with significant investment being made to transform the route for the future. We want to be the most loved, progressive and responsible way to travel, for generations to come. Since we took over the East Coast mainline as a new brand in June 2018, LNER has la...
Delivery: United Kingdom
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