Open Tenderocds-h6vhtk-03ed5c

Media Buying Framework Agreement for Imperial War Museums (IWM)

IWM is tendering for a framework of suppliers to provide media and digital advertising strategy, buying and planning. The appointed agency/agencies will support marketing campaigns for IWM including those for brand, destination visitation, major events, membership, and temporary exhibitions across our sites, with both regional and national reach. The tender comprises two lots. Agencies are invited to pitch for either a single or multiple lots, depending on their expertise: • Lot 1: Media Strategy, Buying and Planni...

Buyer

IWM/2324/Mkt/3184: Media Buying Framework Agreement for Imperial War Museums

Value

£637,000

Published

4 Aug 2023

Closes

5 Sept 2023

Procurement details

Source

Find a Tender

Region

United Kingdom

Procurement method

Open

Category

Services

Contract starts

Not provided

Contract ends

Not provided

CPV classifications

79341000

Advertising services

Lots

Lot 1 Media Strategy, Buying and Planning

£315,000

Including, but not limited to: •Out of home (print and digital) •TV, video on demand (VOD) and cinema spot buying •Audio advertising across radio and podcast platforms •Press space e.g., adverts and advertorials in national, regional and specialist titles •Partnerships (media and content) Additional information: To respond to this opportunity please click he...

Delivery: United Kingdom

Lot 2 Digital Advertising Services & Google Grants Management

£315,000

Including, but not limited to: •Programmatic digital display including both the creative design and implementation of assets; •Video advertising through channels such as YouTube and in-read formats •Paid search (Google) and Google Grants Management

Delivery: United Kingdom

Documents

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Contains public sector information licensed under the Open Government Licence v3.0.