Marketing Agencies for Brand, Digital & Media Buying
The University of South Wales (USW) wishes to work in partnership with a marketing agency to: i.Develop strategy and respond to tactical briefs for the recruitment of undergraduate and postgraduate students ii.In addition, to positively present the brand and our products across all stakeholder groups ie, prospective students/ enquirers, current students, alumni, businesses, research community etc. iii.To work cooperatively with any other appointed ATL media and digital agency supporting USW across brand and campaig...
Buyer
University of South Wales
Value
£4,000,000
Published
6 Jan 2023
Closes
10 Feb 2023
Procurement details
Source
Find a Tender
Region
Central Valleys
Procurement method
Selective
Category
Services
Contract starts
Not provided
Contract ends
Not provided
CPV classifications
79340000
Advertising and marketing services
79342000
Marketing services
79342100
Direct marketing services
79413000
Marketing management consultancy services
Lots
Lot 1 Brand & Marketing
Value not provided
The University is seeking to award contracts to commence in July 2023, with an option to extend beyond the initial three year period for a further period of 12 months (3+1) subject to satisfactory contractor performance. Agencies are able to bid for one, two or all three lots. The University of South Wales (USW) wishes to work in partnership with a marketing...
Delivery: Central Valleys, Monmouthshire and Newport, Cardiff and Vale of Glamorgan
Lot 2 Digital
Value not provided
The University is seeking to award contracts to commence in July 2023, with an option to extend beyond the initial three year period for a further period of 12 months (3+1) subject to satisfactory contractor performance. Agencies are able to bid for one, two or all three lots. The University of South Wales (USW) wishes to work in partnership with a digital m...
Delivery: Central Valleys, Monmouthshire and Newport, Cardiff and Vale of Glamorgan
Lot 3 Media Buying
Value not provided
Agencies are able to bid for one, two or all three lots. The University of South Wales (USW) wishes to work in partnership with a marketing agency to: i. Develop an ATL media strategy and respond to tactical briefs for the recruitment of domicile undergraduate and postgraduate students ii. Work cooperatively with any other appointed creative and digital agen...
Delivery: Central Valleys, Monmouthshire and Newport, Cardiff and Vale of Glamorgan
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