Combined Social Media, Community Engagement, Media Evaluation and Media Monitoring Service

Ofgem is seeking to establish a contract for combined social media, community engagement, media evaluation and media monitoring service. The scope of the requirement includes, but is not limited to: Social Media and Community Engagement: -Track own-brand insights and channel performance metrics (media outlets, web and social media) - Identify target audiences and build segmented audience profiles using social media intelligence/machine learning to inform engagement and activation tactics -Build and define tracked s...