Market Research Services Framework
The BBC has awarded a Framework Agreement for the delivery of Market Research Services. The Framework Agreement is divided into 3 separate Lots. Tenderers bid individually for either Lot 1a, Lot 1b or Lot 2 or a combination of them, where they met the Minimum Standards. The following includes the expected total value of spend for each Lot on the Framework Agreement, for the full Term (48 months). Lot 1a Continuous Tracking Studies Research - This Lot is targeted at meeting the BBC’s most complex and strategic media...
Buyer
BBC (British Broadcasting Corporation)
Value
£50,000,000
Published
11 Apr 2023
Closes
30 May 2022
Procurement details
Source
Find a Tender
Region
Westminster
Procurement method
Open
Category
Services
Contract starts
Not provided
Contract ends
Not provided
CPV classifications
79310000
Market research services
Lots
Lot Lot 1a Continuous Tracking Studies Research
£42,100,000
This Lot is targeted at meeting the BBC’s most complex and strategic media sector research requirements, integrating behavioural (use and consumption) and perception (experience / satisfaction) and applying a leading edge of technological development in data collection and processing and brand tracking studies.
Delivery: United Kingdom
Lot Lot 1b Bespoke Audience Research Projects
£6,520,000
This Lot is targeted at research studies that provide insight into people’s usage of and attitudes to media products and services, drawing on input from a range of different demographic groups and geographical regions, including the requirement to sample harder to reach, niche and diverse audiences within any methodology.
Delivery: United Kingdom
Lot Lot 2 Children and Education Research
£1,380,000
This Lot is targeted at research studies that provide insight into how children discover our content, how children find and consume media and who is influential in helping them choose.
Delivery: United Kingdom
Documents
No document metadata is available for this public record.
Contains public sector information licensed under the Open Government Licence v3.0.