Media Buying and Planning , affiliates and aggregators management
Media Planning and Buying services to help the Post Office identify and select the best media channels in which to place its marketing activity for brand/propositions, products and services and manage and deliver the media buying aspect of those channels and the provision of any relevant tools (including reporting tools). This includes attribution modelling including econometric modelling
Buyer
Post Office Limited
Value
£65,000,000
Published
15 Jan 2022
Closes
15 Jan 2022
Procurement details
Source
Find a Tender
Region
Camden and City of London
Procurement method
Selective
Category
Services
Contract starts
Not provided
Contract ends
Not provided
CPV classifications
79341000
Advertising services
79341400
Advertising campaign services
79341100
Advertising consultancy services
79341200
Advertising management services
79340000
Advertising and marketing services
Lots
Lot 1 Media Planning, buying and Attribution
£65,000,000
media planning and buying services to help the Post Office identify and select the best media channels in which to place its marketing activity for brand/propositions, products and services and manage and deliver the media buying aspect of those channels and the provision of any relevant tools (including reporting tools). The channels currently include AV (a...
Delivery: United Kingdom
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