Awarded Contractocds-h6vhtk-02ab77

TfL 94523 - Through the Line Strategic Thinking, Creative Development and Production Services Agency

Provision of Creative Agency services on behalf of Transport for London (TfL) for a two (2) year period with an option to extend for a further two (2) one (1) year periods, up to a maximum of four (4) years. The through the line creative agency will work together with TfL's above the line media agency to deliver media neutral integrated behaviour change marketing communications, strategic planning and implementation. The agency will be capable of long-term, strategic thinking for the TfL brand and across its portfo...

Buyer

Transport for London

Value

£17,600,000

Published

29 Apr 2021

Closes

29 Apr 2021

Procurement details

Source

Find a Tender

Region

United Kingdom

Procurement method

Selective

Category

Services

Contract starts

Not provided

Contract ends

Not provided

CPV classifications

79340000

Advertising and marketing services

Lots

Lot 1 TfL 94523 - Through the Line Strategic Thinking, Creative Development and Production Services Agency

£17,600,000

The agency will work with TfL to deliver creative services relating to marketing and behaviour change. The two core areas that we need to deliver are: Getting to 80% sustainable journeys by 2041 and supporting Vision Zero. In order to deliver these, the agency must have the following experience and capabilities: • “Through the Line” experience: The agency ne...

Delivery: United Kingdom

Documents

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