Brand Guardianship
Transport for Wales has procured suitable providers to assist in implementing our ambitious plans to transform transport in Wales and our brand is playing and will play an increasingly key role. TfW’s aim is to build a confident, fully bilingual, customer-focused, and multi-modal brand that is trusted and respected by our key audiences and becomes a key part of the fabric of Welsh life.
Buyer
Transport for Wales (TFW)
Value
£100,000
Published
3 Feb 2021
Closes
3 Feb 2021
Procurement details
Source
Find a Tender
Region
Central Valleys
Procurement method
Open
Category
Services
Contract starts
Not provided
Contract ends
Not provided
CPV classifications
79000000
Business services: law, marketing, consulting, recruitment, printing and security
79413000
Marketing management consultancy services
79342000
Marketing services
79416000
Public relations services
79416100
Public relations management services
79416200
Public relations consultancy services
73300000
Design and execution of research and development
79415200
Design consultancy services
Lots
Lot 1 Brand Guardianship
£100,000
TfW has appointed a provider to help us build our brand and undertake future strategic brand development. We require assistance in the following areas: -Strategic brand development and creative direction -Brand management and guardianship -Creative development and execution -Strategic campaign and communications -Expertise and experience Our brand will need...
Delivery: United Kingdom
Documents
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Contains public sector information licensed under the Open Government Licence v3.0.