Research Tracking Study

The Council requires the provision of a research tracking study to monitor the performance of the Choose how you move (CHYM) communication campaign. A quantitative tracking study has been employed on a regular basis since its launch to assess awareness of CHYM and other initiatives among local residents, as well as the effectiveness of the different campaign media used to deliver the message of sustainable transport. The Council is seeking quotations to undertake annual quantitative tracking research for the next t...