BSR Branding

HSE ran a competitive tender through RM6124. The requirements of the tender were set out within the tender documentation but are briefly outlined below. This project is to undertake rapid research into the most effective approach to branding the new regulator and, subject to research findings, develop a BSR brand strategy. Build consensus on the brand purpose, mission statement and values We would like the agency to seek consensus across senior HSE officials, BSR co-regulators and cross government partners to:: •...