London Film Festival Brand Evaluation

The BFI wishes to commission an agency or consultant to conduct an evaluation of the current Principal Partnership with specific focus on a benchmarked value of the current deal. Alongside this brand/partnerships specific review we would expect to see a full valuation of the LFF brand and assets with a clear indication of how these are benchmarked against other UK cultural and commercial sponsorship assets (music, fashion, UK festivals, exhibitions etc.) and international film festival partnerships comparable to LF...