ARFQ - Marketing Southport - 2018 Campaign Management

Sefton Tourism and Marketing Southport are looking to engage an agency to plan and manage a series of campaigns to promote Southport and Sefton as a leisure destination. The town underwent a rebranding exercise during the summer / autumn of 2016. Extensive research, including input from existing and potential customers, resulted in the 'Southport - Different every Time' brand. This campaign needs to reflect this refreshing of the destination brand in terms of media, tone of voice and audience. The successful agency...