GB-London: 100929 Evidence on digital business models

Collection, collation and summary of evidence: -regarding the potential commercial value of unexploited digital IP assets in the cultural sector; -demonstrating profitability/financial benefits of business models in the cultural sector that are clearly digitally enabled; -regarding how cultural organisations use data to develop audiences and customers and to develop business activity. Additional information: The contracting authority considers that this contract may be suitable for economic operators that are small...