GB-London: BTA1049 - Discover England Fund Multi-Generation Travel Research

DEF is looking for a company to carry out a multi-generational travel research . DEF would like to understand more about the different kinds of groups that people travel in, in particular multi-generational travel. We believe that this could differ greatly from market to market, and the motivations and drivers are likely to be very diverse. It would be important for us to understand the size of the market, the desires and needs of these groups, as well as the specific opportunity for England. For the purpose of thi...