National Information Board Phase 1

In November 2014, the UK’s National Information Board launched ‘Personalised Health and Care 2020’. The document committed NICE and PHE to develop a model to ‘kitemark’ apps to support increased uptake and use of effective apps by the health and care system. It is estimated that there is approximately 100,000 health, wellbeing and medical apps and it is the second fastest growing sector on the major app stores. From this extensive volume of apps, only a small proportion of these apps have been independent...