Food is Great - Delivery of gin activation in China hotel chains

The aim of this project is to provide a unique interactive and educational UK gin experience for Chinese buyers, influencers, association stakeholders, and other participants ahead of SIAL trade show in Shanghai and achieve export wins. To promote and raise the profile of British gin distilleries and associated mixer companies in China and to build new and continue existing relationships with key local influencers and decision makers, associations and key opinion leaders.