London Metropolitan Archives audience development strategy

We are seeking to grow our public engagement through an expanded programme of 'facilitated' engagement. By this we mean activities and learning opportunities where we provide/curate/deliver to the public. Key elements of this work will be: - To establish some data from key audience groups and potential visitors - To create direction and focus for our audience engagement - To provide a simple framework for segmenting audiences and strategy for growth - Use industry knowledge and analysis to make recommendations for...