Value of Events Research (2023)

As part of our role as strategic lead for the hosting of major sporting events in the UK, UK Sport looks to provide insight to, for and about the sport events sector. Within this remit, UK Sport looks to advocate for the benefit of major sports events to the UK. We aim to ensure that events are kept firmly on the public, political and media agenda by continuing to demonstrate their value. Furthermore, the UK's reputation as a trusted host of major events supports the representation of the UK as a leader on a global...