New Digital Services Programme: Brand Development, Digital Design and Signage

The New Digital Services programme (NDS) is an ambitious set of activities to deliver the National Gallery’s latest digital objectives, and produce the Gallery’s next generation of digital products. The NDS programme team will embark on a 6 month “Planning phase” to develop design concepts for a new website and other digital products, supported by a clear tone of voice and content strategy. There is a brand development element to this project, which will inform the design, tone and content development as we...