Awarded Contractocds-b5fd17-04f9c5c0-af18-48b6-b04a-6c2517ff9097

Changing the supermarket offer for lamb in the Hauts de France ( Northern region)

This collaboration aims at changing the supermarket offer for lamb in the Hauts de France ( northern region) through butchers training and yearly activations, through Interbev's local office as well as a local communication agency. The aim is to reposition lamb to attract younger customers and use this collaboration as a platform to promote English lamb.

Buyer

DEPARTMENT FOR ENVIRONMENT FOOD & RURAL AFFAIRS

Value

£90,000

Published

28 Feb 2024

Closes

25 Feb 2024

Procurement details

Source

Contracts Finder

Region

United Kingdom

Procurement method

Direct

Category

Services

Contract starts

31 Mar 2024

Contract ends

30 Nov 2024

CPV classifications

79342200

Promotional services

Lots

Lot default Changing the supermarket offer for lamb in the Hauts de France ( Northern region)

£90,000

This collaboration aims at changing the supermarket offer for lamb in the Hauts de France ( northern region) through butchers training and yearly activations, through Interbev's local office as well as a local communication agency. The aim is to reposition lamb to attract younger customers and use this collaboration as a platform to promote English lamb.

Delivery: France

Awarded contract notice on Contracts Finder

28 Feb 2024

Awarded contract notice on Contracts Finder

Award notice · Web page

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